Customer Who Ordered A Dozen Masks Complains They Only Received 12

A disgruntled customer’s angry email is going viral on Twitter, reminding everyone that the American education system could really use some work.

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The exchange was shared by @Phil_Lewis_, but was directed at Zada’s Vault, a Black-owned company that sells custom products including shirts, stickers, and at one point, masks.

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In the first email, the customer got right to the “problem” — “I ordered a dozen custom [masks] from you. However, you only sent me 12! I really needed them all.”

Knowing that a dozen equals twelve is one of those incredibly basic things that most of just assume everyone else knows. It’s not like converting between imperial and metric, or anything a little more complex. “Dozen” is used in day-to-day life all the time—and yet.

The business owner politely corrected the customer and even generously offered a discount on their next order, despite the rudeness they came in with. The customer responded by doubling down on having needed 20 masks and saying they’d “never heard it as being 12.”

“I swear it was pronounced ‘dub zen’ like a dub (20) whatever tho,” they wrote.

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People in the comments were flabbergasted that someone who is presumably a grown adult in charge of an actual event believes that a dozen somehow equals 20.

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More frequently than they expected

— BPNave #PokéAGP (@BPNave) March 10, 2021

YES! Whoopie is now enshrined for all time in the “WTAF” GIF land.

— JustAGuy, BSMus, MM, ABD (@jsgjames) March 11, 2021

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Some chimed in to say they’ve had similar miscommunications with people.

I vividly recall the nurse telling me my test results were negative, but I needed to wait – and I interjected “3 months” – “NO!” she said, sternly. “12 weeks or 90 days.”

— Mary (@mrlcurry) March 11, 2021

I used to work at a deli too and a customer demanded we sell them ham by the cup, and called me names when I tried to explain the difference between weight and volume measurements.

— Andi (@but_idigresss) March 10, 2021

I said quarter after. Then the lesson began. She was under the impression that 25 minutes after the hour was “A quarter after” and not 15 minutes after. It was a long conversation.

— KI6LAT (@TigerfangLacey) March 10, 2021

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The business owner’s patience was also praised — especially in the face of the customer’s incredibly rude comment that they “try to support black [owned] business but you guys continue to rip people off.”

The reason why I hate customer service…customer wrong as hell even threw in the “hard to support black businesses” but the person responding has to be cordial and still offer something…I would have read that email and never responded

— Lito (@TokeTil_IChoke) March 10, 2021

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“Every time I order a dozen of something from black businesses they send me 12, and I won’t stand for it any longer”

— Sarah (@enlightenedworm) March 11, 2021

Apparently the ridiculousness has also helped out Zada’s Vault, as the owner tweeted that her orders went up after the emails went viral.

“This is beyond amazing! I’m truly grateful,” she wrote. “I’m going to need to hire a dubzen more staff.”

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*First Published: March 11, 2021, 7:21 am